SMS Prospecting

image d'une loupe avec le titre prospection par sms

SMS Prospecting

Every business is looking for the best communication channel to attract customers to them, rather than to the competition.

To achieve this, there are many options available. Social media, emailing, SEO, SEA, and also SMS marketing. In some cases, it can therefore be difficult to identify the right communication channel to get the best results. While several more “traditional” communication channels are slowing down, such as direct mail, others are booming. SMS is one of them.

Using SMS in your prospecting strategy allows you to reach your prospects and customers directly. You can easily target your customers and ensure they are aware of your offers with KPI tracking, available on SMS Partner.

Why use SMS for prospecting?

A significant time saver

SMS prospecting has several advantages. This channel allows you to communicate your offers and messages to your prospects in very little time. Creating a message of up to 160 characters will only take you a few minutes.

Precise targeting

It allows you to precisely target the people you want to reach. Moreover, with a read rate of over 95%, you can be sure your customers will be informed!

Significant returns

On top of that, it delivers significant returns. On average, 30% of people who receive a message visit the company’s website!

Unbeatable pricing

With unbeatable prices, reach 1,000 contacts for just €49! A price that beats all competition!

How to conduct SMS prospecting?

Database

First and foremost, you will need to have a customer database of the people you wish to reach.

To do so, you can build it from your existing customer data, but it is also possible to rent one.

All you need to do next is import your database into the SMS Partner tool, write your message, and send it!

When crafting your SMS prospecting message, it is worth offering your audience a deal they simply cannot miss. Including a link to your website will encourage your prospects to make a purchase or learn more about your offers!

A few rules to follow when prospecting by SMS

Including the STOP opt-out

It is important to include the opt-out notice at the end of your message, especially when making a commercial offer as part of your SMS prospecting campaign.