SMS Partner vs Octopush: the comparison

When looking for a professional SMS sending platform, you quickly realize one thing: on paper, everyone claims to do “SMS sending.” In reality, the differences come down to features, flexibility, and day-to-day usability. Sometimes it’s also a matter of feel! Either way, in this comparison, we put two platforms head to head: SMS Partner and Octopush. We give you a clear picture of the differences between the two tools, without empty promises or unnecessary jargon.

Overview of the SMS tools

SMS Partner

SMS Partner is a French platform dedicated to professional SMS sending, combining reliability, security, and performance for small businesses, startups, and local authorities. Its servers, hosted in France, and its Privacy Protection Pact label (obtained in 2023) guarantee optimal data protection and full GDPR compliance. Whether for alerts, promotions, or transactional notifications, SMS Partner positions itself as a trusted partner for all your SMS campaigns.

The platform stands out for its advanced features: AI-powered message writing, immediate or scheduled sending, delivery reports, unsubscribe management (STOP SMS), and number blacklisting. It also offers key options such as RCS chat sending, virtual number creation, and number verification. Thanks to its API and SMPP connection, integration with your existing tools is straightforward.

With SMS Partner, there are no surprises: no commitment, no hidden fees, and plans suited to every budget, including 20 free SMS upon registration. To meet specific needs, the platform offers complementary services such as SMS electronic signature and SMS payment. Finally, a customer service team reachable by chat, email, and phone along with real-time campaign tracking round out this solution, for secure, effective, and transparent SMS communications.

Octopush

Octopush is a French multichannel solution specializing in SMS, email, voice messages, and RCS, designed to meet businesses’ professional communication needs. It offers marketing campaigns, alerts, and notifications. Certified ISO 27001 and GDPR-compliant, Octopush guarantees optimal data protection, while providing advanced tools such as HLR verification, virtual numbers, and OTP sending.

The tool is recognized for its ease of integration: thanks to a powerful API and no-code plugins (such as Zapier), it easily connects to your CRMs, e-commerce sites, or existing applications. Octopush offers pay-as-you-go packs or subscription plans.

Comparison table: SMS Partner or Octopush?

Features	SMS Partner	Octopush
SMS campaign sending
Web platform
Scheduled sending
Message personalization
Database rental
Number verification – HLR
SMS API (HTTP / REST)
SMPP connection
SMS receiving
Message templates
AI-assisted SMS writing
Campaign statistics
International sending	+220 countries	+200 countries
Virtual numbers
OTP SMS
SMS survey
Mail to SMS
RCS chat
Price per SMS	€0.049 excl. VAT	€0.061 excl. VAT

Platform interfaces

SMS Partner interface

The SMS Partner interface is designed to simplify the management of your SMS campaigns, thanks to its clean and intuitive design. The dashboard provides a summary view of your balance, sending history, and visual statistics to analyze your performance. On the left, a menu groups all the essential features: credit purchase, contact management, SMS campaign creation, outbox and inbox, detailed statistics, and even virtual number management.

Action buttons such as “Create a campaign”, “Import contacts”, and “Buy a pack” are clearly visible, making the platform easy to use even for beginners. The interface also allows you to schedule sends and unlock additional countries for international sending, all from a single screen.

SMS Partner offers various advanced features directly accessible from the top menu, such as the SMS API, the Mail2SMS service, RCS registration, and more. These options complement an already feature-rich platform, offering a complete solution for managing your entire SMS marketing strategy.

Octopush interface

The Octopush interface presents itself as a comprehensive dashboard, ideal for managing multichannel communication campaigns (SMS, emails, etc.). From the home screen, users access an intuitive side menu to navigate between contacts, campaigns, templates, and statistics. The central section, dedicated to the API lab, highlights technical tools for sending messages or checking your balance via API requests, making it a platform particularly well-suited to advanced users. Key information such as available credit and recent campaign statistics is displayed clearly, providing an immediate overview of activity.

One of Octopush’s strengths lies in its deep technical integration. The presence of code examples, links to API documentation, and advanced options greatly simplifies sending management. This makes it an appealing solution for companies looking to connect Octopush to their CRMs or other business tools. However, this technical approach may feel complex for less experienced users.

Pricing

SMS Partner pricing

SMS Partner stands out for its simplicity and pricing transparency: no subscription, no commitment, just SMS packs accessible to every budget. In France, the rate is set at €0.049 per SMS, meaning less than €10 for 200 messages, with coverage extending to more than 220 countries for international sending, at rates tailored to each destination. To get started on the platform, 20 free SMS are offered upon registration. Finally, your SMS credits never expire, letting you use your messages at your own pace, with no constraints.

Octopush pricing

Octopush offers flexible pricing for SMS sending in France. With a prepaid plan, prices range from €0.061 to €0.045 per SMS depending on the volume ordered, with packs ranging from 1,000 to 150,000 SMS. For regular users, monthly subscriptions are available with advantageous unit rates (starting from €0.045/SMS for the Basic pack, down to €0.039/SMS for the Business pack). Plans also include custom options for very high volumes (above 250,000 SMS/month), with a dedicated account manager.

Key takeaways about SMS Partner

• A French platform dedicated to commercial and transactional SMS sending, with coverage in more than 220 countries.
• French servers and Privacy Protection Pact certification since 2023, ensuring full GDPR compliance.
• Accessible pricing with SMS packs that never expire, and 20 free SMS upon registration.
• Advanced features including HLR verification, automatic STOP SMS management, AI-assisted writing, SMS surveys, RCS chat, and Mail to SMS.
• SMS and RCS APIs for easy integration with your business tools, with modules compatible with many CRMs and CMSs.

Key takeaways about Octopush

• A multichannel platform supporting SMS, emails, voice messages, RCS, and WhatsApp from a single interface.
• Competitive pricing with prepaid options or subscriptions adapted to all budgets.
• ISO 27001 certification and GDPR compliance for optimal data protection.
• A powerful API and no-code plugins (such as Zapier) for quick connection to your existing tools.
• Advanced features to optimize your SMS campaigns.

SMS Partner and Octopush are both user-friendly and easy-to-use platforms for sending professional SMS. Octopush’s multichannel approach can be appealing if you want to manage all your campaigns from a single platform, but SMS Partner also offers voice solutions through Voice Partner and email marketing through Mail Partner to best support your marketing efforts.

Check out our other SMS platform comparisons:
SMS Mode
Spot Hit
SMSFactor
AllmySMS
OVH SMS
Twilio
Brevo
Klaviyo
Sarbacane
HexaSMS
Vonage